Period: July 1999 - January 2000
Client(s): DANIDA
Communication materials on water supply and sanitation (WSS) and hygiene practices play an important role in conveying messages to the end users. Although the importance of communication materials is well understood, yet the presence of effective materials was not quite common in the sector. Conveying appropriate messages to the target groups remained a challenge. In this regard, this research project was undertaken to come up with a set of recommendations towards development of effective communication materials to address the need of the sector in this area, based on a learning process with the participation of community people. Peoples’ perception about the existing materials was examined wherefrom the factors influencing the effectiveness of materials were identified. Finally, a set of recommendations were made towards development of effective communication materials. To achieve the project goals, analysis of the research theme and development of a conceptual framework for the research work was done in four selected areas; tools and techniques were used to collect baseline field data through participation of the respondent groups; interviews and FGDs were also conducted among the selected respondent groups.
